Brand Identity · Packaging · Collateral
Brands that
make you look
inevitable.
I build brand identities, packaging systems, and campaign collateral for companies that are are ready to compete at a higher level. Strategy first. Every time.
Brand Identity
·
Visual Systems
·
Campaign Visuals
·
Packaging Design
·
Corporate Rebrand
·
Brand Identity
·
Visual Systems
·
Campaign Visuals
·
Packaging Design
·
Corporate Rebrand
·
What I do?
Three disciplines. One through line:
strategy before style.
01
Brand Identity
Built to own a position.
Strategy precedes aesthetics. Every mark, colour, and typographic decision is grounded in competitive research and brand positioning before any visual work begins.
Logo · Colour · Typography · Guidelines · Brand Architecture
02
Product Packaging
Designed for the shelf, not the brief.
Packaging sells before anyone speaks. I design for shelf psychology, material logic, and purchase behavior so every package earns its price point through design alone.
Retail · FMCG · Luxury · Label · Structural Direction
03
Collateral Design
One brand voice. Every surface.
Brand value is proven through consistent execution. I deliver production-ready collateral across print, digital, and environmental touchpoints, built for use across your entire organization.
Print · Digital · OOH · Events · Stationery · Social
Selected Work
Projects that converted trust
View All Work

Brand identity
Byhiras
StokkedPro
Trialogue – IAPEX 25
Puffin – Marvelcore Tree
BNU-MD-SVAD
MES
how it works
A process built for precision
01
DAY 1-3
Strategy & Discovery
We begin by establishing a clear picture of where your brand sits in the market and where it needs to go. This includes a competitive audit, audience mapping, and brand territory definition. forming the strategic foundation for every decision that follows.
You receive
- Strategic positioning document
- Competitive landscape overview
- Brand personality brief
02
DAY 1-3
Visual Exploration
Three concept directions across logo, colour, and typography. each presented with strategic rationale, not just aesthetics. You understand why, not just what. One structured round of feedback built in.
You receive
- 2–3 distinct visual directions
- Strategic rationale per direction
- Structured feedback framework
03
DAY 1-3
System Build
The chosen direction is developed into a complete visual system encompassing typography, colour, layout logic, and photography direction. Everything is documented clearly so your team can apply it consistently and independently.
You receive
- All logo files – SVG, PNG, EPS
- Colour palette + typography spec
- 3 collateral applications
04
DAY 1-3
Delivery & Handoff
Brand You receive production-ready files in every format required, accompanied by a comprehensive walkthrough session. The handoff is structured to ensure your team has full clarity on how to use and maintain the system going forward.
You receive
- Brand guidelines PDF
- Complete Figma asset library
- Post-delivery support window
About
Ummul Bannin
Senior Brand & Campaign Designer
I’ve spent my career working at the intersection of brand strategy and visual craft, building identities, packaging systems, and campaign work that performs in market, not just in presentation decks. My work ships. It goes on shelves, on walls, on screens. And it holds up.
I work with a small number of clients at a time. Intentionally. Every engagement gets my full attention, not a junior team managed from a distance.
Get in Touch
Ready to look inevitable?
I work with a focused number of clients each quarter to ensure every project receives the attention it deserves. Availability is confirmed at the start of each enquiry.





